Qualified solar leads in Melbourne’s northern growth corridor
A solar installer wanted better-qualified leads from the new estates around Donnybrook, Mickleham and Craigieburn.
The challenge
Enquiries were plentiful but quality was patchy: renters, out-of-area addresses and people only after a price. The sales team spent hours on calls that went nowhere.
What we did
We replaced the generic contact form with a short multi-step quote form capturing ownership, roof type, location and power bill, so the team could prioritise good leads.
Rebate and eligibility content was moved into the CMS so the team could update it as programs changed, and suburb pages targeted the growth corridor.
More work
Suburb-by-suburb growth for a Bayside arborist
An established tree services business wanted more high-value removal and pruning work in Bayside suburbs, and fewer low-value calls from across Melbourne.
Owning local search in the Hills District
A Hills District tree services company needed to stand out in a crowded local market and be found across Castle Hill, Kellyville, Dural and surrounding suburbs.
Find out what’s costing you enquiries.
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