Electrician websites and SEO that win the bigger jobs.
Switchboard upgrades, EV chargers and solar-battery installs pay far better than a dead power point. We help electricians rank for the work they actually want, with licence details and proof that make customers comfortable booking.
What your customers type into Google
These are the kinds of searches we build electrician websites and campaigns around. Each one needs a page that answers it properly.
- “electrician near me”
- “switchboard upgrade cost”
- “ev charger installation [suburb]”
- “level 2 electrician sydney”
What makes marketing harder for electricians
Licensing builds trust
Customers want your licence number, insurance and safety record before they let you near the switchboard. Most electrician sites hide it.
New services move fast
EV chargers and home batteries are growing categories. Early, detailed pages win them before competitors catch up.
Commercial and residential mix badly
One page for both confuses Google and customers. Separate journeys convert better.
Our plan for electricians
Built on a fast, mobile-first website with tracking on every call and form, so you can see what each channel brings in.
- Dedicated pages for switchboards, EV chargers, lighting, smoke alarms and level 2 work
- Licence, insurance and accreditation shown on every page
- Separate residential and commercial sections with their own calls to action
- Google Business Profile services and photos updated monthly
Guides for electricians
Free resources to help you get more from your website and search.
Google Business Profile optimisation: a step-by-step guide
How to set up and optimise your Google Business Profile: categories, services, photos, posts, reviews and Q&A.
What is schema markup and does your business need it?
Schema markup explained: what structured data is, which types matter for local businesses and how it helps search engines and AI.
How much does SEO cost in Australia?
Typical SEO pricing in Australia, what different budgets get you, and how to spot cheap SEO that does more harm than good.
Electricians: common questions
What should an electrician’s website include?
Your licence number, service areas, a page per main service, real job photos, reviews and a phone number that can be tapped on mobile from every page.
Can SEO help electricians get commercial work?
Yes. Commercial clients search differently, using terms like ‘commercial electrician’ or ‘test and tag’. They need their own pages with relevant case examples.
Is Google Ads worth it for electricians?
For emergency and high-value work, usually yes. Tight targeting by suburb and service keeps the cost per job sensible.
Find out what’s costing you enquiries.
Book a free growth audit. We’ll review your website, Google rankings, map listing, ads and AI visibility, then walk you through the three changes that would make the biggest difference.